Genesee Community College Advanced Studies Program At Dansville High School
Entrepreneurship Course Syllabus
2005-2006 Academic Year
Course ID:
BUS105
Course Section:
Dansville Senior High School
9:45 am – 11:10 am A & C Days
Title: Entrepreneurship
Term: Fall 2005
Instructor: Mrs. Markowski
Contact Info: Room 140, Advisement Period 9:45 am – 11:10 am B & D Days
585-335-4010 ext. 1140
Catalog Studies the formation, operation, and end of a business venture. Major topics include the
Description: perspective, characteristics of successful entrepreneurs, starting and developing the business, financing the venture, managing the business, current competitive challenges, and the development of the business plan.
Course This is a college credit-bearing course offered through Genesee Community College. Want to be your
Description: own boss? This course takes students step-by-step through the entire process of owning their own business. Together with Marketing, Business Law, and Accounting, Entrepreneurship provides a sound basis for college study in business administration. In addition, students will have the unique opportunity to participate in the Virtual Enterprise Program which involves multiple area schools that each create virtual businesses in which the participating students learn the basics of establishing, managing, financing, etc. their business. These businesses interact with each another simulating a virtual economy.
Class Materials: Folder, Pen, and Pencil
Required CD: The Business Mentor TM CD-ROM The Entrepreneur's Business Planning Advisor
Course Participation in Professional Day, The Trade Fair, and End of the Year Competition
Requirements: Mustang Market Hours set each semester
Grading Criteria: Class Activities and Participation, Homework........................ 50%
Chapter Tests, Unit Exams, Projects..................................... 50%
Policies: Good attendance is a must! If you are legally absent, it is your responsibility to contact me the day you return to school for any missed work. Students absent the day of a quiz or test will have one (1) week to make arrangements with the teacher to complete the quiz or test. If you know in advance that you will be missing a class due to a music lesson, club activity, sports activity, field trip, etc., you must see me before you miss the class to arrange a time to make-up any assignments in order to receive full credit. Please make an effort to be on time for class. All procedures will be consistent with the Dansville High School Student Handbook.
Objectives: Upon successful completion of the course, students will, as demonstrated by class discussion, written exercises and assignments, chapter exams, case studies, group activities, team projects, and teach-backs, be able to
1. Demonstrate knowledge of the following topics:
a. The entrepreneurial mindset
b. Opportunity recognition, concept development, early strategies
c. Market Research
d. Pricing
e. Market Penetration
f. Legal Entities/Government Regulations
g. The role of Management
h. Intellectual Property
i. Contracts and leases
j. Budgeting
k. Financial Statements & Financial Ratios
l. Operating and Control Systems
m. Money Needs and Money Sources
2. Through the process of documenting a bona fide business plan, students will be able to
a. Apply the planning process
necessary to request financial investment and/or
operate a successful new venture business enterprise.
i. Research, assess and recognize business opportunities in order to identify how successful entrepreneurs and investors create, find and differentiate profitable and durable operations from "other good ideas" and how opportunities evolve over time.
ii. Evaluate a business idea within the scope of both personal and business criteria.
iii. Evaluate the potential success of a new venture by
1. researching and developing a marketing plan
2. researching and developing financial plan
3. researching and developing an organizational plan.
4. conducting strategic analysis in an industry
5. analyzing the industry's competitive situation.
b. Identify and demonstrate the ability to apply marketing, financial, operational,
leadership and other competencies needed by an entrepreneur.
c. Use information, projections, logic and critical
thinking to recognize an opportunity
and solve small business problems in a global, multicultural, ethical and legal
environment.
3. Orally present project business ventures demonstrating communications skills,
emphasizing content, logical presentation of information, confidence, creativity and
appropriate verbal and nonverbal communications. *
* This course objective has been identified as a student-learning outcome that must be formally assessed as part of the College's Comprehensive Assessment Plan. All faculties teaching this course must collect the required data (see Assessing Student Learning Outcomes form) and submit the required analysis and documentation at the conclusion of the semester to the Office of Assessment and Special Projects.
Calendar: September
Week 1 The Planning Process
Week 2
Week 3 The Entrepreneurial Perspective
Week 4
October
Week 5 Identifying Venture Opportunities
Week 6
Week 7 Verifying Market Opportunity
Week 8
November
Week 9 Professional Day November 3rd
Week 10
Week 11
Week 12
Week 13 Trade Fair December 1st
December
Week 14 Legal Issues
Week 15
Week 16
January
Week 17 Management
Week 18
Week 19
Week 20
Week 21
February
Week 22 Financing a New Business
Week 23
Week 24
March
Week 25 Business Finance
Week 26
Week 27
Week 28
April
Week 29 Business Plan Applications
Week 30
Week 31
May
Week 32 End of the Year Competition
Week 33 Business Plan Presentations
Week 34 Evaluations
Week 35
Week 36 Evaluations
Week 37
Please note: All Virtual
Enterprise Calendar of tasks to be completed are located in the
Virtual Enterprise Operating Manual.
Outline:
1. The Planning Process
a. Critical Planning Documents
b. Value of Planning
c. Plan Overview and Writing Tips
2. The Entrepreneurial Perspective
a. Personal & Business Criteria
b. Entrepreneurial Characteristics
c. Entrepreneurial Myths
3. Identifying Venture Opportunities
a. Trends
b. Buying a Business
c. Concept Development
d. Business Valuation
4. Verifying Market Opportunity
a. Market Research
b. Analyzing the Market
c. Pricing
d. Market Penetration
5. Legal Issues
a. Legal Forms of the Organization
b. Intellectual Property
c. Contract and Leases
d. Government Regulations
e. Risk Management
6. Management
a. Strategy - Mission
b. Management Team
c. Motivation
d. Hiring
7. Financing a New Business
a. Start-up Costs
b. Operating Expenses
c. Sales Projections
d. Money Needs
e. Traditional & Alternative Money Resources
8. Business Finance
a. Budgeting
b. Cash Flow
c. Profit and Loss Statements
d. Balance Sheets
e. Financial Ratios
PLAGIARISM/CHEATING: Plagiarism is the dual act of presenting and claiming the words, ideas, data, or creations of others as one’s own. Plagiarism may be intentional--as in a false claim of authorship--or unintentional--as in a failure to document information sources using MLA, APA, CBE, or other style sheets or manuals adopted by instructors in the College. Presenting ideas in the exact or nearly exact wording as found in primary or secondary sources constitutes plagiarism, as does patching together paraphrased statements without in-text citation. Each faculty member will determine appropriate responses to plagiarism. Disciplinary action resulting from confirmed instances of plagiarism and/or cheating may include receipt of a failing grade on an assignment or the course, removal of a student from a class, or expulsion of a student from the College.
I have read and understand the course syllabus for Entrepreneurship and agree to accept responsibility to comply with these procedures.
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Student Signature Date
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Parent/Guardian Signature Date
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Instructor Signature Date